Authority Marine Propulsion, a marine repair and service center on the Jersey shore, needed a new web presence to reflect an ownership change. We came in to build a new website and marketing campaign from the ground up. The focus for the brand was on professionalism and trustworthiness so we created a sleek design which showcases their customer testimonials. The result is a website that appeals not only to their boating clientele but also speaks to their vast experience and technical knowledge.
Through keyword research and competitor analysis we formulated a plan based on the business's actual needs. Website and marketing efforts were a result of understanding these needs.
We designed a custom Wordpress solution tailored to their business. By using custom fields and post types we were able to extend the functionality of the site while maintaing usability.
With ease of use in mind we utilized a strict grid format to allow the site to be responsive. This enables the site to resize according to the device used whether its on mobile, tablet or desktop.
Using search engine optimization best practices we built a site that is engineered to rank well. We also created local marketing and maps listings so their location could be easily found.
What you’ve been doing with our new website is working extraordinarily well. We’ve already acquired three new clients, and today we’ve had ten inquiries.David Ursone UB Communications